07/01/2019

Rent the Sony VENICE Digital Cinema Camera at 25% off in July

Rent the Sony VENICE Digital Cinema Camera at 25% off in July! Each month, we offer a special rental rate on equipment we think you’ll love. This month, we’re offering the Sony VENICE at 25% off the regular rate of $1,300. The VENICE is equipped with a newly developed, full-frame image sensor, phenomenal color science, […]

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06/13/2019

Meet the Angenieux Optimo Ultra 12x Multi-Format Monster

As dependable as ever, Angenieux has released another perfect lens. The Optimo Ultra 12x cine zoom is really the next bar to measure other zoom lenses against. This time, they’ve created a multi-format monster that can cover 3 sensor sizes — including the new and exciting Full-Frame format that is on track to be this […]

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05/29/2019

Rent the Angenieux Optimo Ultra 12x Zoom Lens at 25% Off in June

The best just got better! Rent the Angenieux Optimo Ultra 12x Zoom lens at 25% off all-month-long! The Angenieux Optimo Ultra 12x Zoom Lens, with new optical and mechanical design, delivers unparalleled optical performance and mechanical reliability.   Angenieux’s Interchangeable Rear Optics technology allows for the lens to be switched between 3 modes of coverage: Super […]

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05/07/2019

Rediscovering Celluloid: Film Capture with the Arriflex 535B

I’ve used the Arriflex 535B dozens of times on commercial shoots in the past, as an operator and as a DP. Sometimes you just take it for granted that it’s a tool to get a specific job done. But now, as a Professor of Cinematography, I watch my students learning the camera and rediscovering celluloid. […]

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05/02/2019

Rent the DMG Lumière SL1 + Mini Mix LED’s at 25% Off in May

Go bright and save with 25% off either or both of the DMG Lumière LED’s — SL1 + Mini Mix — during the month of May! Stylish, bright, and versatile, the new SL1 Mix is the perfect “go-to” light for all your on-set needs. RENT it at $195/day less 25% during the month of May! […]

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04/04/2019

Gear up at 25% Off RED Digital Cinema Cameras in April

All-month-long, we’re offering a 25% discount on your favorite RED Digital Cinema Camera. Rent the Epic-W Helium, Gemini, or Weapon with RED Media at 25% off through April 30th. RED Epic-W Helium 8K Digital Cinema Camera  Powered by the HELIUM 8K S35 sensor, the RED EPIC-W is capable of shooting  8K Full Format at up […]

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03/27/2019

Professional Edit Systems + Support for RENT!

Post -production has always been an integral part of the process when creating visual media. From cutting-up film strips with a razor blade, to rendering out 8K composite images — the spectrum of technology used in post is huge, and, sometimes, prohibitively expensive. With the new advances in resolutions and codecs, it’s getting harder and […]

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03/20/2019

Meet the Flexible + Foldable Aladdin Fabric-Lite 350W

The Aladdin Fabric-Lite 350W is our newest LED 3×3 panel that can be folded and flexed.  I’ve found that the best part about this light is its flexibility — because it’s made of fabric, it can easily be folded and packed into a backpack. This makes it easy to take pretty much anywhere. The Fabric-Lite  can […]

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03/07/2019

Your Guide to Shared Storage Solutions

We understand our customers need to focus on creative content while simultaneously sharing, safeguarding, and coordinating volumes of original media. We apply expert knowledge and decades of experience in all aspects of media creation to help you build, maintain, and refine key tools and methods for your business and your craft.  See our guide below […]

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03/04/2019

Stay Focussed with the Light Ranger 2

The demands on today’s focus puller are ever-increasing.  Extremely sharp, modern lenses, ultra-high resolution cameras and the expanding popularity of full-frame lensing and formats are challenging camera assistants everywhere.  In addition, productions are increasingly shot with higher page counts per day, leading to less or no rehearsal, more shots with wide-open lens apertures and generally […]

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02/21/2019

Flexible, Secure and Efficient Shared Storage System for Rent

Our Facilis TerraBlock rental system has just come back from a long term rental and our clients were so thrilled with the capabilities and performance that they decided to buy their own permanent system. We just completed that installation for them, and it’s been gratifying to see them leverage this system for added efficiency AND […]

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02/11/2019

EXTENDED! It’s Full-Frame February (through 3/15) with 30% OFF Zeiss Supreme + Sigma Cine Prime Lenses + Zeiss Zooms

EXTENDED + EXPANDED! Due to popular demand, we’re extending Full-Frame February to MARCH 15th with 30% off Zeiss Supreme Primes + Cine Sigma Primes, PLUS we’re adding Zeiss Zooms (28-80mm + 70-200mm) to the discount! All are available at 30% off through March 15th! The Zeiss Supreme Primes aka “Super Speeds” for the full-frame, digital-cinema age, pack an […]

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02/08/2019

Now Renting Production Supplies along with Expendable Sales

At Rule Boston Camera we have always listened to the needs of our clients, and we take very seriously our role as being the center of production in New England.  As technology changes and the equipment needs of our clients evolves, so, too, does our equipment inventory. In addition to the latest and greatest cameras, […]

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12/24/2018

Holiday Hours: Closed 12/31 and 1/1

We will be closed New Year’s Eve and New Year’s Day, December 31st and January 1st to ring in the new year with family and friends. Please reach out to us at our main number (617-277-2200) with any emergencies. From the bottom of our hearts, we thank you for your business in 2018 and for […]

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12/14/2018

Happy Holidays from All of Us at Rule Boston Camera!

From our shop to yours, we wish you the very best of the holiday season, and we look forward to another year of collaboration and fun! Please note we will be closed for the Christmas holiday on Monday, December 24th through Wednesday, December 26th. We’ll be back on the 27th! -From All of Us at […]

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11/28/2018

Holiday Customer Thank You with Our 2 for 2 Rental Special!

As a BIG THANK YOU TO OUR CUSTOMERS this Holiday Season, we’re offering a 2 for 2 Special! Rent anything in our inventory, based on availability, from Monday, December 17th to Wednesday, January 2nd and pay a 2-day rate! Thats right! You’ll get a 2-week rental at a 2-day rate during the last 2 weeks […]

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10/25/2018

POSITION FILLED – Seeking Dynamic, Production-Savvy Rental Agent

This position has been filled. Thanks to all who applied! Rule Boston Camera is looking for a dynamic, production-savvy person to join our rental team — perfect candidates should be comfortable talking with our clients about the latest cutting-edge cinematography equipment. Our rental agents form long-term relationships with our clients who are actively producing some […]

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10/09/2018

Highlights from 2018 Cine Gear Expo Atlanta

RBC’s Brian Malcolm and Dylan Law journeyed to Pinewood Atlanta Studios for the first Cine Gear Expo in Atlanta.  For gearheads like us who have checked-in at Cine Gear’s annual expo on the West Coast, this was a bit closer to home. What do we love about both Cine Gear Expo events? You get access […]

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