Join Fujinon’s Tom Fletcher and Bob Van Bodegon for a hands-on demo with the new Premista 28-100mm Full-Frame Zoom Lens. Learn how the new Premista lenses will maximize the benefits of large format camera sensors, facilitate high-quality capture with outstanding resolution, beautiful bokeh, and rich gradation with HDR.

Fujinon will screen a BTS look on the set of RHINESTONE BLUE, the first film shot on FUJINON Premista large format lenses.

Plus, hands-on and testing with the Musashi 1.4 Expander — a great combo with the Cabrio 19-90mm T2.9 which turns it into 26.5–126mm T4.1 + Cabrio 85-300mm T2.9 which turns it into 119-420mm T4.1.Lots to see… and Zack’s Ice Cream Truck makes a stop at Rule from 2-2:30!

RSVP: events@rule.com • GET YOUR FAVORITE ICE CREAM BAR FROM ZACK’S ICE CREAM TRUCK — 2:00 TO 2:30PM! • DEMO RUNS 2:00-4:00pm • ALL FREE!