New Wireless Lens Control, Live Streaming, and On-Camera Monitors

Join Creative Solutions’ Michel Dussack and Andrew Navratil for a hands-on demo with the newest line of Teradek RT wireless lens control products, including the CTRL.3, MDR.X, and MOTR.X, plus Vidiu Go Professional Live Streaming, and the new Cine 7 monitor from SmallHD

Stop by anytime between 1:00 and 4:00pm for a look at the latest professional tools from Teradek RT and SmallHD.

RSVP: events@rule.com • FREE!

Hands-on with the Fujinon Premista Full-Frame Zoom

Join Fujinon’s Tom Fletcher and Bob Van Bodegon for a hands-on demo with the new Premista 28-100mm Full-Frame Zoom Lens. Learn how the new Premista lenses will maximize the benefits of large format camera sensors, facilitate high-quality capture with outstanding resolution, beautiful bokeh, and rich gradation with HDR.

Fujinon will screen a BTS look on the set of RHINESTONE BLUE, the first film shot on FUJINON Premista large format lenses.

Plus, hands-on and testing with the Musashi 1.4 Expander — a great combo with the Cabrio 19-90mm T2.9 which turns it into 26.5–126mm T4.1 + Cabrio 85-300mm T2.9 which turns it into 119-420mm T4.1.Lots to see… and Zack’s Ice Cream Truck makes a stop at Rule from 2-2:30!

RSVP: events@rule.comGET YOUR FAVORITE ICE CREAM BAR FROM ZACK’S ICE CREAM TRUCK — 2:00 TO 2:30PM! • DEMO RUNS 2:00-4:00pm • ALL FREE! 

The Latest Pro Camera Accessories from ARRI

Join ARRI’s Philip Vischer for an overview of the latest pro camera accessories and hands-on demo with the LMB 4×5 + LMB 6×6, Diopter Accessories 138mm + 6”, Rota Pola Frame 4×5.65 + 6×6, New Bottom Dovetail Plates, and accessories for the Sony VENICE, VENICE Extension Unit, and the RED DSMC2.

RSVP: events@rule.com • FREE!

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SL1 Mix + Mini Mix LED’s: High-Color Performance, Advanced Technology, Easy-to-Use

Durability, high-color performance, ease-of-use, advanced technology, and portability are all features that I look for when bringing new lights into our rental pool.  The SL1 Mix and the Mini Mix from DMG Lumiere provide all of the above, and make them a perfect fit for our rental clients.

Having the complete line-up of Rosco Gels at your fingertips is one of the many features of both the SL1 Mix and Mini Mix. While this isn’t new in the world of LED lighting, it’s nice to see these options integrated by many manufacturers.

Both fixtures can be powered by batteries, and this is, hands-down, my favorite feature. Production is a fast and furious business, so the ability to quickly power a fixture via battery is crucial!

Last but not least is the DMG Lumiere app that controls both of these units. Making your own colors, matching sources, dimming, and creating your own lighting libraries are just a few of the benefits that this app offers its users.

Both units are available to rent at Rule Boston Camera. Take either or both for a test run with our 25% discount in May. Click here to email rentals or call 800-rule-com.

-Dylan Law, QC/Logistics and MoVI Tech

 

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Meet the Flexible + Foldable Aladdin Fabric-Lite 350W

The Aladdin Fabric-Lite 350W is our newest LED 3×3 panel that can be folded and flexed.  I’ve found that the best part about this light is its flexibility — because it’s made of fabric, it can easily be folded and packed into a backpack. This makes it easy to take pretty much anywhere.

The Fabric-Lite  can be mounted onto its frame with a diffuser and grid, or you can simply hang it wherever you need it. There are literally NO restrictions for where this light can go…

I took the Fabric-Lite on a recent shoot to NYC, and it was the perfect choice. I folded and packed it away in my camera bag for traveling, and when it came time to use it, I tied it up high around a pillar to use as a fill light.

Another fantastic feature about this light is that you are not restricted to AC power. It comes equipped with two gold mount plates for your battery power needs, which makes it easy to use. The light has a color temperature range of 2900 to 6200k with a CRI of 97.

Interested in renting the Aladdin Fabric-Lite 350W? Contact Rentals by email or phone at 800-rule-com.

Alex Lopez, Quality Control Technician

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POSITION FILLED – Seeking Dynamic, Production-Savvy Rental Agent

This position has been filled. Thanks to all who applied!

Rule Boston Camera is looking for a dynamic, production-savvy person to join our rental team — perfect candidates should be comfortable talking with our clients about the latest cutting-edge cinematography equipment.

Our rental agents form long-term relationships with our clients who are actively producing some of the best content here in New England and around the world.

If production and camera technology are your passions, please send a resume and letter of interest to General Manager, Brian Malcolm – malcolm@rule.com.

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Winner Announced – THE GODFATHERS OF HARDCORE Contest

UPDATE: CONGRATS TO WINNER JAMES KOSCHELLA WHO WON 2 IFFBOSTON PASSES, OFFICIAL GODFATHERS OF HARDCORE MOVIE POSTER, AND A RARE VINYL SET! ANSWERS ADDED TO QUESTIONS BELOW.

Enter to win 2 Independent Film Festival of Boston Passes (good for all screenings from April 25th to May 2nd), and see the Massachusetts premiere of THE GODFATHERS OF HARD CORE* this Saturday, April 28th, 9:30pm at the Brattle Theatre (advance tickets are sold out, ONLY rush seats are currently available). Click here for more.

At the screening will be Agnostic Front’s Vinnie Stigma and Mike Gallo, and Director Ian McFarland.

THE GODFATHERS OF HARDCORE documentary follows Roger Miret and Vinnie Stigma, and the pivotal role they played in the hardcore movement throughout their 30+ year career with Agnostic Front.

Rolling Stone says, “Godfathers acts as a dynamic, crucial companion piece to American Hardcore, The Decline of Western Civilization and other films chronicling the evolution of Eighties punk.” Click here to see more about the film.

ENTER TO WIN FREE PASSES, PLUS an Official “The Godfathers of Hardcore” 11×17 Movie Poster, and the Agnostic Front vinyl collection courtesy of Bridge Nine Records. This rare set features their first album, Victim In Pain on clear “smoke” colored vinyl, and two, 7 inch records — their ten song 1983 debut EP, United Blood as well as their four song 2015 Police Violence EP. 

FOLLOW US ON INSTAGRAM, FACEBOOK AND TWITTER FOR CLUES. 

Send your answers by email (events@rule.com) to the 3 questions below by Wednesday, April 25th at 1:00 pm EST, and you’ll be entered to win!   Winner announced by 2:00 pm EST on April 25th. Passes available for pick-up at Rule Boston Camera, 320 Nevada Street, Newton, MA.

1.  What was Vinnie Stigma’s band before he started Agnostic Front? The Eliminators
2.  What were the names of the two singers that sang for Agnostic Front before Roger Miret joined the band? John Watson and Jimmy “The Mad Russian”. Bonus: Keith Kabula.
3.  In what country was lead singer, Roger Miret, born? Cuba

 

Rule Boston Camera is proud to support filmmakers McFarland & Pecci and the IFFBoston.

*You must arrive at least 30 minutes before show time for seating.

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The Sigma FF High Speed Cine Primes Do Not Disappoint

I geek out as much as the next guy when it comes to lenses, so you could imagine my excitement when a set of Sigma FF High Speed Cine Primes rolled through our doors recently. I had heard very little about these lenses before seeing them in person and couldn’t wait to see what they could do. 

After my initial testing, I have to say they do not disappoint. 

This line of lenses is Sigma’s jump into the cinema world and it seems as though they have landed firmly on both feet. The full set includes focal lengths of 20, 24, 28, 35, 50 and 85 at a T1.5 and a 14 and 135 at a T2.0. 

At first glance, the lenses cosmetically look and feel a lot like ARRI Ultra Primes, dense but still compact. From one lens to the next, the Sigma Cine Primes are expertly constructed with silky smooth iris and focus rings, clear and precise markings and an electronic EF mount to transmit lens data to your camera. Although this set can be swapped out to PL mount, our set currently comes in EF only. 

Sigma really went all the way in on these lenses to make them look and feel like true high quality cinema glass. Iris markings are all evenly spaced and focus scales span nearly a 300 degree rotation. Focus pulls feel great with not too much resistance and just enough dampening for smooth starts and stops. If using a wireless FF on set, you will never have to move your motors around, as the distance between iris and focus gears never changes between lenses. This might seem like a small thing, but for AC’s it makes all the difference. 

Getting past the outer build quality and onto the optics, this is where things get even better. Full frame lenses in the cinema world are becoming more and more present as our camera’s sensors have been changing. With films being shot on cameras like the 5D MK4 and a7S2 all the way up to the RED Weapon 8K, these types of lenses are becoming necessary.

Having all of the qualities that one would hope for in a great cinema lens, this set performs extremely well. Very little lens breathing, check. Smooth focus fall off, check. Razor sharp at all stops, check. Good close focus, check. Pleasing bokeh, check. No noticeable chromatic aberration, check. With the exception of the two widest lenses, this set has almost no distortion and is tack sharp from corner to corner. The list goes on and on. For the price that these lenses go for, I would confidently call these the frontrunners.

If my stamp of approval means anything, these lenses certainly have it. Interested in renting the Sigma’s? Contact rentals@rule.com or 800-rule-com.

-Jeff Dickerson, Engineer, dickerson@rule.com

 

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Go Creative Show 1 Million Download Celebration

Don’t miss The Go Creative Show’s celebration of their one million downloads with a live podcast at the Podcast Garage on Thursday, Janaury 18th starting at 6pm.  Host, Ben Consoli and producer, Matt Russell, welcome special guests Matt Workman (cinematographer and founder of Cinematography Database) and Rob Bessette (colorist) for a live panel discussion on video and film industry trends and predictions for the new year. Join the festivities with food, drinks (complimentary beer from Mighty Squirrel!), prizes and surprises. We’ve been proud supporters of this engaging industry podcast, and we’re thrilled to raise a toast to their 1 millionth milestone! We’ll see you there!

Doors open at 6 p.m. for a pre-show mingle with food and refreshments. The live show begins at 7:30 p.m. Tickets are free and required to attend this event. Click here to get your free ticket via their Facebook event page.

Complimentary beer for this event is provided by Mighty Squirrel (we love their motto to “Celebrate BIG MOMENTS” — like this one!). Cheers!

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Now Renting the RED EPIC-W Helium 8K

Now renting, the RED EPIC-W Helium 8K with these key features:

  • HELIUM 35.4 Megapixel CMOS
  • 8K 2.4:1 resolution up to 30 fps
  • 16.5+ stops of dynamic range
  • 275 MB/s data speeds
  • REDCODE RAW + Apple ProRes or Avid DNxHR/HD

Click here for Rentals or call us at 800-rule-com for details.