Evolution of the Canon 5D Mark IV (LIVE STREAMING ON FB!)

Join RBC Equipment Manager, Adam Van Voorhis, who will discuss the evolution of the Canon 5D and the benefits of the Mark IV, now capable of 4K capture. Adam will compare the Mark IV to the Canon EOS 1D-C for a 4K comparison, and highlight key features of the 5D Mark IV, including great low-light performance with the 30.4 Megapixel full-frame sensor, improved auto focus with the Dual Pixel CMOS AF, and the DIGIC 6+ Image Processor.

Click here to RSVP.  This event is free with breakfast. Can’t make it in person? We’ll be live streaming this Learning Lab on our Facebook page starting at 10:10am EST. For those joining us in person, please sign-in for a 20% discount on your next Canon 5D Mark IV rental (good through March 31, 2017).

Interesteos-5d-mark-iv-ef-24-105mm-3q-675x450ed in buying or renting the 5D Mark IV or other Canon products? Click here to email us or call 800-rule-com.

Missed a Learning Lab? Watch here!

PARKING FOR RBC EVENTS:

If our parking lot at 395 Western Avenue is full, please park at the Brighton Mills parking lot at 360 Western Avenue, Brighton. Please be sure to RSVP so we can forward the parking pass for your dashboard if you park in this overflow lot, or click on RBC PARKING PASS to print your own. Thanks.

Posted on

The Evolution of the Canon 5D Mark IV

Oh, the things you can do with this camera…

I know I’m not the only one looking forward to our upcoming Learning Lab: Evolution of the Canon 5D Mark IV with Adam Van Voorhis on Wednesday, January 25th. This revolutionary camera has become a staple with filmmakers since the release of the EOS 5D Mark II in 2008.

It was the first camera of its kind to provide high-quality video in DSLR format. Since then, Canon has made significant strides with the 5D line by adding high speed 4K video, a DIGIC 6+ Image processor, as well as dual pixel auto focus, previously only seen on the higher-end EOS cameras.

canon-5d-mark-iv

 

The current 5D Mark IV also runs on the affordable compact flash media and is one of the best low-light still cameras on the market. Now in-stock and for sale at Rule Boston Camera. Call or email our sales department today for a personalized demo: sales@rule.com or 800-rule-com.

Click here for rental details.
Click here for sales details.

-Michael Kalish, Inside Sales, kalish@rule.com

An Introduction to the New MōVI Pro (LIVE STREAMING ON FB!)

Join RBC MōVI Tech, Dylan Law, for an overview of the many features of the new MōVI  Pro including: hot swappable batteries, integrated fuel gauge, screen/power indicator, 180 degree roll, Toad in the Hole quick release system, changes to the MōVI Ring, MIMIC, MōVI  Controller and Tilt Stage Unit, and Tuning, with improvements to internal wiring for weather protection, faster boot time, built-in stand and more. Read Dylan’s blog post for a look at some of his favorite features.

Click here to RSVP.  This event is free with breakfast.  Can’t make it in person? We’ll be live streaming this Learning Lab on our Facebook page starting at 10:10am EST. For those joining us in person, please sign-in for a 20% discount on your next MōVI Pro rental (good through March 31, 2017).

img_6431

Interested in buying or renting the MōVI Pro or other Freefly motion tools? Click here to email us or call 800-rule-com.

Missed a Learning Lab? Watch here!

PARKING FOR RBC EVENTS:

If our parking lot at 395 Western Avenue is full, please park at the Brighton Mills parking lot at 360 Western Avenue, Brighton. Please be sure to RSVP so we can forward the parking pass for your dashboard if you park in this overflow lot, or click on RBC PARKING PASS to print your own. Thanks.

Built-in Tools with the Flanders AM250 Monitor

Join RBC Engineer, Alex Enman, for a look under the hood of the Flanders Scientific AM250 monitor, an affordable, professional OLED reference monitor designed specifically for color critical applications. Among its features, the AM250 has the ability to hold Calibration LUTs for maximum accuracy, and includes intuitive color management tools (False Color and Log Monitoring Modes) with built-in scopes and measurement capabilities. Alex will also touch on the importance of monitor calibration and what to consider when building LUTs.

Click here to RSVP.  This event is free.

flandersam250

Interested in renting the Flanders AM250? Click here to email us or call 800-rule-com.

Missed a Learning Lab? Watch here!

PARKING FOR RBC EVENTS:

If our parking lot at 395 Western Avenue is full, please park at the Brighton Mills parking lot at 360 Western Avenue, Brighton. Please be sure to RSVP so we can forward the parking pass for your dashboard if you park in this overflow lot, or click on RBC PARKING PASS to print your own. Thanks.

IMAGINE Industry New Year’s Celebration & “Imaginnaire” Awards Gala

Publisher Carol Patten invites you to join her at the best networking and award celebration for the production community in the northeast, the IMAGINE Industry New Year’s Celebration and “Imaginnaire” Awards Gala! The exciting guests, food and drinks, networking, and honoring of peers will take place at MAST Boston on Tuesday, January 10th 7:30-10:30pm in celebration of the New Year.

*reserve your tickets*  http://imaginenews.com/come-celebrate-imagine-news/

SMPTE-NE Presents “Preserving the Image- Archiving America’s Visual History”

Wednesday, 12/28, SMPTE-NE presents “Preserving the Image- Archiving America’s Visual History” with Emmy award-winning digital media expert James Snyder! The meeting will cover the challenges of media archiving, and will delve into how the Library of Congress, the largest and most comprehensive collection of audiovisual works, protects this valuable cultural heritage. The meeting will be held at WCVB-TV, 5 TV Place, Needham, MA. Doors open at 6:30 pm. Presentation at 7 pm. 

Click here for details on SMPTE-NE’s website. For more information, contact Marty Feldman at mfeldman@isgboston.com.

 

 

First Look at the Canon C700 – 10am and 2pm Sessions

Join Canon’s Ryan Snyder and Paul Hawxhurst for a first look at the new EOS C700 Super 35 format camera designed for a variety of shooting scenarios. 

Choose a morning (10am-12n) or afternoon (2-4pm) session for an overview of the many features of Canon’s new flagship camera including:

• Both internal 4K ProRes and XF-AVC recording

• Capable of recording 4.5K up to 100fps and 4K up to 120fps, both uncompressed RAW, with the optional Codex CDX-36150 recorder

• Available in both Cinema Lock EF and PL versions

• Dynamic range of 15 stops

• Dual Pixel CMOS AF

• Global shutter model estimated 2nd half 2017

Click here to RSVP.  This event is free.

Interested in buying or renting the C700? Click here to email us or call 800-rule-com.

Missed a Learning Lab? Watch here!

PARKING FOR RBC EVENTS:

If our parking lot at 395 Western Avenue is full, please park at the Brighton Mills parking lot at 360 Western Avenue, Brighton. Please be sure to RSVP so we can forward the parking pass for your dashboard if you park in this overflow lot, or click on RBC PARKING PASS to print your own. Thanks.

dec16_canon_rule_flyer_v2

Camera and Lens Combos with Zeiss (2nd of 2 Zeiss events on 12/14)

Join Zeiss’ Snehal Patel and Rich Schleuning for an afternoon session in the Showroom as they demonstrate a variety of camera and lens combos. Get an up-close look at the newest combinations possible with Zeiss Lens Gears and test the pre-release LWZ on two different cameras.

Stop by anytime between 1:00 and 3:00pm.

Click here to RSVP.  This event is free.

See both Zeiss events here!

Interested in buying or renting Zeiss products? Click here to email us or call 800-rule-com.

Missed a Learning Lab? Watch here!

PARKING FOR RBC EVENTS:

If our parking lot at 395 Western Avenue is full, please park at the Brighton Mills parking lot at 360 Western Avenue, Brighton. Please be sure to RSVP so we can forward the parking pass for your dashboard if you park in this overflow lot, or click on RBC PARKING PASS to print your own. Thanks.

dec16_zeiss_rule_flyer_v3

Choosing Lenses For Motion with Zeiss (1st of 2 Zeiss Events on 12/14)

Join Snehal Patel and Rich Schleuning from Zeiss for an overview of how lenses are used for motion and how to apply these techniques to your next project. Snehal and Rich will cover lens design, T-stops, sensor coverage, primes vs. zooms, and wide vs. tele along with practical applications and historical examples from top DPs.

They’ll bring the latest cine lenses, including the brand new LWZ.3 Lightweight Zoom 21-100, along with the CZ.2 Zooms, CP.2 SuperSpeeds, Otus, Milvus, Loxia and Batis for ARRI, Sony, Canon, RED, Nikon, Blackmagic and other digital cinema cameras.

Stop by in the afternoon for a second event with Zeiss in the Showroom from 1:00 to 3:00pm.

Click here to RSVP.  This event is free.

See both Zeiss events here!

Interested in buying or renting Zeiss products? Click here to email us or call 800-rule-com.

Missed a Learning Lab? Watch here!

PARKING FOR RBC EVENTS:

If our parking lot at 395 Western Avenue is full, please park at the Brighton Mills parking lot at 360 Western Avenue, Brighton. Please be sure to RSVP so we can forward the parking pass for your dashboard if you park in this overflow lot, or click on RBC PARKING PASS to print your own. Thanks.

dec16_zeiss_rule_flyer_v3

Posted on

Now Taking Pre-Orders – Buy the Freefly MoVI Pro at Rule Boston Camera

We’re now taking pre-orders for the latest in Freefly’s line of camera movement systems. Introducing the new MōVi Pro — their most powerful, versatile, smart and reliable digital handheld stabilizer yet!

freefly-movi-pro-handheld-bundle-p4167-6568_image

Freefly plans to start shipping mid-November. Each MōVi Pro system will include the MōVi Pro, the MIMIC, 2x MōVi Pro battery packs & more to get you started right out of the box! To place your pre-order with a $200 deposit (non-refundable, but transferrable), contact Michael Kalish at sales@rule.com or 800-rule-com. Be sure to watch the intro video at https://vimeo.com/188601738. And click here for the MōVi Pro sales price, description, specs and features.

Interested in trying before buying? The MōVi Pro is coming soon to Rentals. Click here for rental rate and details or contact rentals at answers@rule.com or 800-rule.com

RBC’s Dylan Law flew to Freefly HQ in Washington for their MōVi Pro launch party. Stay tuned for his upcoming blog post with all the technical and creative details.

-Haley Parizo, Sales Operations Manager, parizo@rule.com