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Canon Introduces New Firmware Upgrade for C300 + C300 MKII

Canon has announced a new firmware upgrade at NAB New York that is sure to please C300 shooters.  The main features for the Mark II are enabled audio recording in 2K crop mode and the ability to turn off the internal microphone.  The update brings an expanded Zebra range (5% to 100%) on the Mark II and shutter angle priority (keep your desired shutter angle as you change frame rates) on both the original C300 and the Mark II.

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The other updates coming with the firmware relate to Canon’s Cine Servo Zoom lenses in EF mount.  Auto and push iris are now available for Cine Servo EF 17-120mm and EF 50-1000mm, as well as the new 18-80mm that will be released shortly.  Dual Pixel autofocus will also be supported for the EF 17-120mm and 18-80mm on the Mark II and original cameras with dual pixel capability.  We currently do not carry these lenses (we have the 17-120mm available in PL mount only), but we will have an 18-80mm once it is released later this month.

Check out this video with Canon Technical Advisor, Brent Ramsey, for more information about the upgrade.  We’ll be updating the C300 Mark II EF Mount and PL Mount cameras in our rental inventory when the firmware is released on December 13th. Interested in buying the C300 Mark II? See links below and contact us at sales@rule.com or 800-rule-com.

Canon EOS C300 EF 24-70 Kit

Canon EOS C300 with Dual Pixel CMOS AF Feature Upgrade

Canon EOS C300 MK II 

-Grace Deacon, Engineer, deacon@rule.com

THE LATEST CINE LENSES FROM CANON

Join Ryan Snyder for a look at the latest Cine lenses from Canon featuring the new compact and lightweight 18-80mm zoom lens with full external servo control for drama, docs and more. Ryan will also demo a set of prime lenses capable of full 4K resolution with outstanding optical performance.

Click here to RSVP.  This event is free.

Interested in buying or renting Canon products? Click here to email us or call 800-rule-com.

Missed a Learning Lab? Click here to catch up!

PARKING FOR RBC EVENTS:

If our parking lot at 395 Western Avenue is full, please park at the Brighton Mills parking lot at 360 Western Avenue, Brighton. Please be sure to RSVP so we can forward the parking pass for your dashboard if you park in this overflow lot, or click on RBC PARKING PASS to print your own. Thanks.

 

LEARNING LAB: KEY PRODUCTION SUPPORT TOOLS + TIPS FOR STEADIER IMAGES

Join Producer, Director, Cinematographer and VITEC Ambassador, Gary Adcock, for an in-depth explanation of some of the tricks to get the most from your Tripods and Supports.  Gary will cover how quality sticks and bricks will help you create a steadier image, how to maximize camera moves for a variety of deliverables, and how to properly set your tripod’s counterbalance and drag settings to create meaningful images.

The burgeoning market for 4K, VR and HDR deliverables has created a need for filmmakers to forge a better understanding of the supporting tools in production. Shooting 4K imagery requires that attention be taken to create the highest quality image. What might be a minor camera move in HD, can be uncomfortable when viewed with the increased detail in 4K. Lighting, even at a time when cameras are capable of seeing in the dark, is still a vital necessity in creating powerful and provoking imagery.

ABOUT GARY ADCOCK:

Gary’s unique understanding of OnSet and Production technologies and their relationships to Post Production has been a guide to the evolving relationship between acquisition, edit and delivery. Gary’s experience includes his jump into High Definition post production (1999), Demo of laptop-based HD editing (2004), Tapeless camera acquisition (2005), Digital Recorders as a replacement for Tape (2008), Workflow for Arri’s Alexa Camera (2010), and his latest focus on Intel’s Thunderbolt technology and what it means for the future of monitoring and data transfers.

Gary is one of the co-authors and the primary tech editor for the Data Handling Procedures and Best Practices Guide used by IATSE Local 600. Gary has been a regular speaker at NAB since 1999 as part of the ongoing Post Production World Conference, and a regular contributor to Macworld Magazine, as well PCMag and is a long-term contributor on CreativeCow.net. Read Gary’s blog here, and follow Gary on Twitter.

Click here to RSVP.  This event is free.

Interested in buying or renting production support products? Click here to email us or call 800-rule-com.

Missed a Learning Lab? Click here to catch up!

PARKING FOR RBC EVENTS:

If our parking lot at 395 Western Avenue is full, please park at the Brighton Mills parking lot at 360 Western Avenue, Brighton. Please be sure to RSVP so we can forward the parking pass for your dashboard if you park in this overflow lot, or click on RBC PARKING PASS to print your own. Thanks.

LEARNING LAB: AUDIO BASICS – LOCATION MICS

Join RBC’s Skoty Rea for the basics of mic’ing in the field. Skoty will review the types of lavalier mics, the best methods for keeping mics in place (clips, moleskin, medical tape), and planting mics in various locations to provide the best audio coverage. He’ll also cover basic etiquette including building a rapport with talent.

Click here to RSVP.  This event is free.

Interested in buying or renting audio gearClick here to email us or call 800-rule-com.

Missed a Learning Lab? Click here to catch up!

PARKING FOR RBC EVENTS:

If our parking lot at 395 Western Avenue is full, please park at the Brighton Mills parking lot at 360 Western Avenue, Brighton. Please be sure to RSVP so we can forward the parking pass for your dashboard if you park in this overflow lot, or click on RBC PARKING PASS to print your own. Thanks.

SHOWROOM DEMO: AN INTRODUCTION TO THE VARICAM PURE

Join special guest presenters from Panasonic and Codex for a hands-on introduction to the VariCam PURE. Learn how video captured in 4K by the VariCam 35 is recorded as uncompressed V-RAW data to Codex’s Capture Drive 2.0 at up to 120 fps with the VariCam PURE.

Using Codex’s Production Suite, recorded data can be converted to a wide range of file formats including Panasonic V-RAW, Apple ProRes and Avid DNxHR.

This event will run between 1:00 and 4:00pm in the Showroom. Please stop by anytime!  Click here to RSVP.  This event is free.

Interested in buying or renting  VariCam or other Panasonic products? Click here to email us or call 800-rule-com.

PARKING FOR RBC EVENTS:

If our parking lot at 395 Western Avenue is full, please park at the Brighton Mills parking lot at 360 Western Avenue, Brighton. Please be sure to RSVP so we can forward the parking pass for your dashboard if you park in this overflow lot, or click on RBC PARKING PASS to print your own. Thanks.

*POSTPONED* Canon Learning Lab

This event has been postponed and will be rescheduled later this Fall. Stay tuned for a new date coming soon. 

POSTPONED: Canon specialists Ryan Snyder and Paul Hawxhurst return for an in-depth look at the C300 Mark II Firmware Update and Canon Log 3, along with an overview of the new Compact Cine Servo 18-80 lens, and much more!

Interested in buying or renting these or other Canon products? Click here to email us or call 800-rule-com.  Take advantage of Canon’s $4,000 Instant Rebate when you buy a C300 Mark II through September 30, 2016.

Missed a Learning Lab? Click here to catch up!

PARKING FOR RBC EVENTS:

If our parking lot at 395 Western Avenue is full, please park at the Brighton Mills parking lot at 360 Western Avenue, Brighton. Please be sure to RSVP so we can forward the parking pass for your dashboard if you park in this overflow lot, or click on RBC PARKING PASS to print your own. Thanks.

Introduction to the New VariCam LT

Join special guest presenters from Panasonic, Rajesh Lad and Gregger Jones, for a fun and casual introduction to the VariCam LT.

Raj and Gregger will discuss how to produce cinematic 4K images with this compact, lightweight and affordable cinema camera.

You’ll see some of the latest footage shot with the VariCam LT and participate in a lively discussion of the camera’s key features and capabilities over wine and cheese.

BE SURE TO SIGN IN FOR A CHANCE TO WIN A FREE ONE-DAY RENTAL WITH THE VARICAM LT!

Wine & Cheese from 5-7pm. Click here to RSVPThis event is free.

Interested in buying or renting the VariCam LT or other Panasonic products? Click here to email us or call 800-rule-com.

TAKE ADVANTAGE OF OUR SPECIAL INTRODUCTORY RENTAL RATE OF $425 THROUGH SEPTEMBER 30TH, 2016! 

PARKING FOR RBC EVENTS:

If our parking lot at 395 Western Avenue is full, please park at the Brighton Mills parking lot at 360 Western Avenue, Brighton. Please be sure to RSVP so we can forward the parking pass for your dashboard if you park in this overflow lot, or click on RBC PARKING PASS to print your own. Thanks.

Run-and-Gun with the Sony PXW-Z150

Join RBC engineer, Alex Enman, for an overview of the new PXW-Z150 camcorder from Sony with built-in ND filter, powerful autofocus and full auto mode. This practical and versatile camcorder delivers 4K image quality, 120fps HFR Full-HD slow-motion and built-in advanced networking for live streaming and wireless workflow. Learn more about the Z150 in Alex’s blog post.

Click here to RSVP.  These events are free.

Interested in buying or renting the Z150? Click here to email us or call 800-rule-com.

Missed a Learning Lab? Click here to catch up!

PARKING FOR RBC EVENTS:

If our parking lot at 395 Western Avenue is full, please park at the Brighton Mills parking lot at 360 Western Avenue, Brighton. Please be sure to RSVP so we can forward the parking pass for your dashboard if you park in this overflow lot, or click on RBC PARKING PASS to print your own. Thanks.