01/16/2017

Save with Canon Rebates and Special Offers Through March 31, 2017

Rebates…rebates…rebates!  It’s that time of year again when Canon announces tremendous savings in the world of digital cinema cameras. While some things change, others… stay the same. Beginning earlier this month, and now extended to March 31, 2017, you’ll find significant savings when you buy a C300 Mark II, as well as a C100, and C100 […]
01/16/2017

Closed in Observance of the Martin Luther King, Jr. Holiday

Hi Folks, Just a quick note that we’ll be closed on Monday, January 16th in observance of the Martin Luther King, Jr. holiday. We are available for emergencies, so please reach out to us by phone at 800-rule-com. See you on Tuesday. Thank you. RBC  
12/15/2016

Nick's Holiday Picks - Setwear Gloves

Winter is fast upon us and outside of shooting, I’m trying to do one thing: Stay warm — especially with windchill here in Boston at 5º. What better marriage than Setwear’s line of products, tailor-made to assist with 4-season outfitting for the video professional.   Setwear products are ruggedly made and built to last. I […]
12/09/2016

MōVI Pro: Boston, You Ready?

Just when you thought that Freefly Systems had changed the stabilization game with the M15 — making a must-have, on-set production tool — they go out and do it again. Not just a major firmware update, new accessories, another type of handle, or iOS support, but all of this and an entire new system called the […]
12/08/2016

Nick's Holiday Picks - G-Tech 1TB G-Drive

As my second holiday gift pick for the technically-inclined, I’ve chosen the 1TB G-DRIVE ev ATC Thunderbolt from G-Technology. Not only is the drive water, pressure, dust, and shock resistant up to 6.6’, it can float, and endure water submersion in up to 1’ for up to 30 seconds. Equipped with a rotational speed of […]
12/02/2016

Nick's Holiday Picks - The GoPro HERO 5

Each week through mid-December, I’ll pick a gift option for the technically-inclined on your holiday gift lists. This week, my first pick is the GoPro HERO 5, available in our Production Outfitters expendables store.  The HERO 5 is the next exciting step for GoPro’s product line, and it comes with some great upgrades from the […]
11/18/2016

Now Taking Pre-Orders - Buy the Freefly MoVI Pro at Rule Boston Camera

We’re now taking pre-orders for the latest in Freefly’s line of camera movement systems. Introducing the new MōVi Pro — their most powerful, versatile, smart and reliable digital handheld stabilizer yet! Freefly plans to start shipping mid-November. Each MōVi Pro system will include the MōVi Pro, the MIMIC, 2x MōVi Pro battery packs & more […]
11/16/2016

Canon Introduces New Firmware Upgrade for C300 + C300 MKII

Canon has announced a new firmware upgrade at NAB New York that is sure to please C300 shooters.  The main features for the Mark II are enabled audio recording in 2K crop mode and the ability to turn off the internal microphone.  The update brings an expanded Zebra range (5% to 100%) on the Mark […]
09/06/2016

The New AKIRA Firmware Update for the MōVI

Everyone loves a good firmware update and Freefly Systems did not disappoint with the newest Akira update. New features and incredible improvements make up the newest download. The MōVI camera stabilization system has already offered up amazing opportunities for filmmakers, and the gifts keep coming.   HiPER STABILIZATION: This new feature (more of an improvement) […]
09/06/2016

First-time clients get 30% off your first rental during the month of September!

CONTENT CREATORS! Going back to work just got more exciting during the month of September. We are offering all first-time clients a 30% rental discount on your first rental during the month of September. Whatever your project, we’re here to help. Our Rental Agents are here to gear you up with just the right audio, video, lighting and […]